Category: Growing a Business

LLC vs. Sole Proprietor: How to Make the Right Choice for Your Business

There’s a famous quote that says: “Life is all about making choices. Always do your best to make the right ones and always do your best to learn from the wrong ones”. The decision to incorporate or not incorporate your business can be a very important choice, so for this article I wanted to hone in on a limited liability company (LLC) vs. the sole proprietorship, to assist you with making the right choice in terms of whether or not… Read More

12 Small Business Podcasts That Will Help You Sell More

Running a business is often about setting goals and putting in the long hours and hard work to achieve them. Regardless of what type of business you run, it’s likely that “selling more” has a frequent, if not long-term, place on your to-do list. It’s a goal that requires staying up to date on new techniques, honing strategies, and being in touch with the latest industry news. The sad part? It’s difficult for small business owners, many of whom have… Read More

7 Ways Entrepreneurs Are Leveraging Age to Grow Their Business

Entrepreneurship isn’t just for the young. Older adults are finding that starting a business can be the perfect way to turn a lifetime of experience into something meaningful, take control of their time, counter workplace ageism, and in some cases, make a lot more money. “In the U.S., the U.K., Ireland, and Australia, 50+-year-olds are launching more start-ups than any other cohort,” shares Kerry Hannon, the author of Never Too Old to Get Rich: The Entrepreneur’s Guide to Starting a… Read More

Cash Flow vs. Profit: What’s the Difference?

If you’re like 61% of small business owners, you struggle regularly with cash flow. Even if your company is profitable, you can still be at risk of falling into financial demise. How? If you don’t have enough liquid cash (cash flow) on hand to meet the myriad of expenses that come with owning a small business, it can be nearly impossible to keep your long-term financial situation, not to mention your business, afloat.  Many business owners don’t truly understand what… Read More

How to Advertise Your Business on Social Media

Today, over 3 billion people, or nearly 42% of the population, scroll through their social media accounts each day. For small business owners, this translates to an opportunity to engage with new and existing customers while building brand aware Despite the popularity of social media platforms like Facebook, LinkedIn, Instagram, Twitter, advertising in those spaces can seem overwhelming. Questions like “which social media channel should I use,” and “what types of content should I share” abound, making it hard to… Read More

Rocket Lawyer Review: Worth the Cost for Your Small Business?

Business owners are busy. They don’t have time to learn every aspect of the modern business world, and that includes contract law, articles of incorporation, and property leasing. Unfortunately, hiring a lawyer isn’t always in a small business’ budget, especially during the first few years of business, where you might not have the cash flow to justify the expense. Then, there’s the matter of the independent contractor, who rarely needs more than a few one-off documents and certainly won’t be… Read More